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What is Omnichannel

What Is Omnichannel and How Does it Affect Insurers?

The omnichannel trend is affecting every industry. The term is often used to refer to omnichannel marketing, which places the customer at the center of a multi-pathway communications network. In omnichannel marketing, companies create an integrated experience with touchpoints selected to serve a particular purpose. The result is a personalized customer relationship with a consistent…

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Is the Captive Industry Ready to Compete Tomorrow?

Capital preservation, one of the main financial objectives of captives, is also a critical element to a captive’s success.  Along with conservative investments, captives must be able to manage costs in a both a hard and soft market. Consider that between 2014 and 2018, captives added $3.1 billion to their year-end surplus and paid $1.6…

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